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Investment

Waterman Capital invests in New Zealand creative agency Special

Special, a creative advertising agency that started in a disused movie theatre in Kingsland, Auckland, has announced a major private equity deal with Waterman Capital.

Special, a creative advertising agency that started in a disused movie theatre in Kingsland, Auckland, has announced a major private equity deal with Waterman Capital. The agency now has offices in Los Angeles, New York, London and Tokyo.

The investment is intended to fuel a bigger global push for the agency.

Deal facts

Target
Special
Business
Auckland-based creative advertising agency with offices in Los Angeles, New York, London and Tokyo
Buyer
Waterman Capital
Deal type
Investment
Status
Completed
Announced
Thursday, October 29, 2026

Sources

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