Frontier Growth invests $27M in Hive
Growth equity firm Frontier Growth has put $27 million into Hive, a live-event marketing platform that says it has driven over $1 billion in direct ticket sales.
Hive, a marketing platform built for live-event promoters, festivals and venue operators, has raised a $27 million Series B from growth equity firm Frontier Growth.
The company said the capital will fund expansion of its integrations with ticketing providers, advertising platforms and data pipelines, and will support faster data insights intended to convert casual fans into ticket buyers. Hive also said organizers will retain direct ownership of fan data.
Hive links its tools to ticketing platforms and ad channels so promoters can target fans by show history, tour routing, local on-sale timing and buying behavior. The company says it has driven more than $1 billion in direct ticket sales.
Deal facts
- Target
- Hive
- Business
- Live-event marketing and ticketing sales platform for promoters, festivals and venues
- Buyer
- Frontier Growth
- Sponsor
- Frontier Growth
- Deal type
- Investment
- Value
- $27 million
- Status
- Completed
- Announced
- Wednesday, October 21, 2026
Sources
- EDMTunesOct 23, 2026
Written by Buyout Desk from the sources above. Spotted an error? Email corrections@buyoutdesk.com.