Martis Capital acquires Deerfield Group
The Philadelphia-based healthcare marketing and communications agency has grown revenue over 30 percent annually since 2017, serving pharmaceutical, biotech, and consumer health clients.
Takeaways
- Deerfield Group is a fully integrated marketing, media, communications, and technology agency for healthcare.
- Martis Capital Management is acquiring Deerfield Group.
- The target serves healthcare and life sciences across Philadelphia, PA.
Martis Capital Management has acquired a majority equity stake in Deerfield Group, a Philadelphia-area marketing, communications, and media agency focused on the healthcare and life sciences sectors.
The agency integrates strategy, creative, media, and analytics under its "Agency of Intelligence" model, serving clients ranging from early-stage biotech to large pharmaceutical companies.
Deerfield has increased revenue by more than 30 percent annually since 2017.
"We are investing in Deerfield Group because it has built a differentiated platform at the intersection of healthcare, integrated marketing, media, communications and technology," said Mario Moreno, managing partner at Martis Capital.
Founders and members of the Deerfield Group management team retain a significant ownership interest.
The investment will accelerate expansion of the agency's capabilities, deepen its analytics and AI offerings, and support technology development for healthcare and life sciences clients.
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