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Branford Castle acquires Floratine Products Group

Collierville, Tennessee-based maker of specialty turf and plant-nutrition products; terms were not disclosed.

Branford Castle Partners has acquired Floratine Products Group, a formulator and manufacturer of specialty plant-nutrition products, the firm announced. It is the first investment made by Branford Castle's Fund III. Terms were not disclosed.

Founded in 1991 and headquartered in Collierville, Tennessee, Floratine develops foliar, soil and specialty products for golf courses and sports turf. It sells through a specialized international distributor network. Its Earthstrong subsidiary, established in 2021, serves agricultural growers. Kevin Cavanaugh, Mike Cavanaugh and the wider Floratine team will continue with the company.

Ceon Francis, Managing Director at Branford Castle, said Floratine fits the firm's criteria as a leader in a specialized market with differentiated products. John S. Castle, President and CEO, said Marubeni Corporation is a new strategic partner.

Deal facts

Target
Floratine Products Group
Business
Formulator and manufacturer of specialty plant-nutrition products for golf courses, sports turf and agriculture
Buyer
Branford Castle Partners
Deal type
Platform
Headquarters
Collierville, Tennessee
Advisers
  • Akerman transaction legal counsel to Branford Castle Partners
  • Vedder financing legal counsel to Branford Castle Partners
  • RSM accounting and tax advisor to Branford Castle Partners
  • Bridgepoint Investment Banking financial advisor to Floratine Products Group
Status
Completed
Announced
Thursday, November 12, 2026

Sources

Written by Buyout Desk from the sources above. Spotted an error? Email corrections@buyoutdesk.com.