Buyout Desk
Strategic

Bilt acquires LAVA, a sports loyalty technology platform, for $300 million

LAVA provides loyalty and membership technology to sports and entertainment organizations, including 56 professional sports franchises.

LAVA is described as a leading technology platform for real-time loyalty, membership and customer experiences. The acquisition brings its technology and relationships with 56 professional sports franchises across the NFL, NBA, MLB, NHL and MLS, including the Detroit Lions, Denver Nuggets and Carolina teams.

Deal facts

Target
LAVA
Business
Technology platform powering real-time loyalty, membership and customer experiences for sports and entertainment organizations
Buyer
Bilt
Deal type
Strategic
Value
$300 million
Status
Completed
Announced
Sunday, November 1, 2026

Sources

Written by Buyout Desk from the sources above. Spotted an error? Email corrections@buyoutdesk.com.