Meet The People adds LOOMIS Agency
Adds a Dallas-based culture-driven challenger brand advertising agency and its digital marketing arm, growing the group to 12 brands and over 850 employees across North America.
Takeaways
- LOOMIS Agency is a culture-driven challenger brand advertising agency with digital marketing arm.
- Meet The People is acquiring LOOMIS Agency with backing from Innovatus.
- The target serves challenger brands across Dallas, Texas.
Meet The People, an advertising holding company serving large and mid-sized clients, has acquired The LOOMIS Agency, a Dallas-based culture-driven challenger brand advertising agency, along with its digital marketing arm iluminere.
The LOOMIS Agency provides brand strategy, creative, media and digital marketing services to challenger brands.
The acquisition extends the group’s footprint into the South, what MTP described as one of the country’s largest corporate markets, and brings the combined organization to 12 brands and more than 850 employees across North America.
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