Add-on·Media / Info/Digital Agencies·July 14, 2026
Meet The People adds LOOMIS Agency
Extends the advertising holding company into the South, adding a challenger brand specialist and growing the group to 12 brands and over 850 employees.
Takeaways
- LOOMIS Agency is a culture-driven challenger brand advertising agency with digital marketing arm.
- Meet The People is acquiring LOOMIS Agency with backing from Innovatus.
- The target serves challenger brands across Dallas, Texas.
BuyerMeet The People
TargetLOOMIS Agency
SponsorInnovatus
TypeAdd-on
GeographyDallas, Texas
IndustryMedia / Info
Sub-sectorDigital Agencies
Meet The People acquired The LOOMIS Agency, a Dallas-based challenger-brand agency, along with its digital marketing arm iluminere.
The LOOMIS Agency provides brand strategy, creative, media and digital marketing services.
The deal adds a Southern U.S. presence to the advertising group and brings its portfolio to 12 brands and more than 850 employees.
Meet The People is backed by Innovatus Capital Partners.
Daily PE deal brief
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