Atar Capital sells Keypoint Intelligence to Total
Capping a seven-year build-up that included three acquisitions, the deal places a global market intelligence and lab testing platform for the digital imaging sector with Constellation Software's TSS unit.
Constellation Software's Total Specific Solutions has acquired Keypoint Intelligence from Atar Capital, ending a seven-year private equity build-up that transformed the digital imaging data and testing specialist into a multi-continent platform with an expanding AI advisory practice.
Keypoint Intelligence provides market intelligence, laboratory testing, and advisory services to manufacturers, dealers, and enterprise customers across the digital imaging and technology industry.
Its offerings include the bliQ data analytics platform, the Buyers Lab testing and certification program, AI advisory tools, and the Quote iQ sales enablement application.
The company operates labs and offices in North America, Europe, and Asia, serving a client base that spans the print, imaging, and office technology sectors.
Atar Capital acquired Keypoint Intelligence in 2019 and subsequently invested in geographic expansion and completed three strategic add-ons.
The acquisitions—ProPrintPerformance in Stockholm, Sweden; Karstedt Partners; and DataMaster Online in France—broadened the platform's testing capabilities and extended its presence into the Nordic and continental European markets.
The build-up complemented an existing footprint that already included the US, UK, and Japan.
Total Specific Solutions, head quartered in Utrecht, the Netherlands, provides vertical market software to customers in healthcare, financial services, government, education, and technology.
The acquisition adds digital imaging intelligence and testing to its portfolio.
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